Guthy Renker Corporation
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Who will be the next Overnight Socialite?
  GOAL: Create a socialite.
  HOW: A competition utilizing the Internet, videos, blog posts...
  WHO: Women ages 21 and over.
  WHERE: New York City Metro Area
  WHEN: Check our schedule
  PRIZE: Nothing but potential fame.

How It All Works.

Socialite wannabes enter competition and submit 30-second videos

12 contestants will advance to Round 2

visitors will get to know contestants through daily blogs

Every 2 weeks, women are voted off

In the end, 1 woman will be given the title, Overnight Socialite!

Guthy Renker Corporation